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Tuesday, 17 December 2013

The Benefits Of An African Social Network

By Jeannie Chapman


Having an African social network will help your business get on the right track because you will be able to keep up to date with the rest of the world. If you have a business, whether it is offline or online, you need to let people know where you are, and this is the best way of doing that. Your clients will easily be able to find you.

Those who have businesses certainly will benefit from various networks. It may be best to use a couple of different networks because clients will have a better chance of finding you there. It is also important to use the right sort of strategy. Using links and just posting something without any personalization is not going to get you anywhere.

Your client wants to get to know the person behind the profile and this is the whole point of using social media to draw in more clients. You will also want to use a good mix of business with your personal life. It does not mean that you have to reveal everything about yourself. Usually the 80/20 rule applies where 20% personal information is a requirement.

People still love social media as a form of keeping in contact with their friends and family members, but some people will take this overboard and sit on these networks all day. For people who see friends' photos, it can be a little off putting. In fact this can cause people to close and deactivate their accounts. This is especially damaging amongst the youth.

Here, you will also be able to use your account more like a newsletter and this will definitely save you some time. You can advertise some of the specials going and they will begin to see why you are better than a lot of your competition out there. It is important to engage so if you see a comment, it is a good thing to reply.

At the moment, you will find most the networks are very busy because there is a lot going on in the world. If you find something has happened, you don't have to run off and buy a newspaper. You just have to go off and look on one of the networks. This won't cost you anything. In saying that, you should probably go to a couple of different sources.

A lot of people have withdrawn from social media for this reason exactly. This is for a psychological reason and nothing else. Some of the time, you will see a lot of pictures go up by a variety of your friends and you may feel demotivated because it will make you feel depressed. You have to decide what exactly you are using the network for.

Finding an African social network of your choice will depend on what you need it for. There are specific ones to go to if you need it for your business. If it is more personal, then you will have to look for something else. This may depend on who you want to follow and what topics you are looking for.




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